Mass Tort · Johns Hopkins
$190M Settlement · 9,000 Victims · 1 Million Impressions in 24 Hours
Lead communications strategist for the Dr. Nikita Levy settlement — the largest sexual misconduct settlement in Johns Hopkins history. Karen Elizabeth Campbell generated over one million media impressions in a single day: NYT, WaPo, CBS News, and TIME Magazine simultaneously. The communications operation served approximately 9,000 victims and their families while managing a national media environment under maximum pressure.
1M+ impressions in 24 hours across NYT, WaPo, CBS, TIME
Crisis · Network Television
60 Minutes Segment — Stopped Pre-Air
When a client's crisis was tracked for a 60 Minutes segment, the standard advice was to cooperate minimally and brace for broadcast. Oliver & Ginger did not take the standard approach. A counter-narrative strategy with aggressive third-party placement and direct producer engagement stopped the segment before it aired. The best outcome was silence. Karen Campbell delivered it.
Segment killed before broadcast · No coverage
International · News Cycle
Russia News Cycle Break · National Placement
Broke a client story into national coverage during an active Russia news cycle — the most saturated media environment of the decade. National placement against all odds.
National placement in a saturated Russia news cycle
Federal · DOE Crisis
DOE Nuclear Contractor · 70 Federal Sites · Nebraska 1996
DOE nuclear contractor communications lead in Nebraska, managing crisis communications simultaneously across 70 federal sites. Multi-stakeholder, multi-site federal crisis communications requiring coordination across federal agencies, local communities, and national press.
70-site federal communications · Multi-agency coordination